
We are made of people.
More than
11.700
members
And more than
18.300
employees
LAR. BUILT BY THE SUM OF EACH ONE OF US.
We are the cooperative that employs the most people in Brazil and we take this strength to the world.
Our chicken cuts are allowed to reach over 75 countries across America, Europe, Asia, including Arab countries. In the agricultural area, we bring safety to the countryside with quality raw materials and technical assistance, and strength for commercializing the agricultural production of our members in Paraná, Santa Catarina, and Mato Grosso do Sul. We have been excelling our quality standard for over half a century, always prioritizing ethics in human relations and business innovation.
OUR HISTORY
When everything started
In 1964, 55 small farmers from Rio Grande do Sul and Santa Catarina got together in the former Gleba dos Bispos, where the city of Missal (Paraná) is currently located, to cultivate the land, raise animals, manage wood, and sell inputs. Thanks to their search for professionalism and vision of the future, the group was restructured in a process that resulted in agro-industrialization, in the 1990s, and in an integrated management, based since 2017 on three jurisdictions: Financial Administration, Agricultural Business, and Food and Supplies.
With continuous improvement, collegiate decisions, qualified leadership, and strong management and fiscal councils, Lar has continued to make history, expanding its business and registering growth year after year. In 2019, the cooperative had a BRL 7-billion revenue.
The 60s
Artur Goerck 1907 Santa Cruz do Sul RS +1994 Itapiranga SC former mayor of Itapiranga SC was a great promoter of Missal colonization He published pictures of well dressed young and healthy looking farmersThe 60s
On March 19th 1964 a small construction in the village of Missal in the city of Medianeira PR away from everything and close to nothing is used as an office for the cooperative venture that was initially named Comasil then Cotrefal and currently LarThe 70s
From 1970 Three Frontiers Agricultural Cooperative Ltda Cotrefal gets its own headquarters in the Condé district of MedianeiraThe 70s
Agricultural mechanization and soybean planting especially of the Santa Rosa and Bragg varieties materialize a new era of prosperity The cooperative intensifies technical assistance and expands its storage structureThe 80s
Warehouse standard for grain storage in the 80sThe 80s
Broiler Production Unit in the late 80s near the EVA Agricultural Vocational School today CDT in Portão Ocoy in the city of MissalThe 90s
Planting with plowed soil evolves to no tillage in straw with excellent results in erosion control and increase of productivityThe 90s
Located in the district of Agro Cafeeira in Matelândia PR the Cooperative Poultry Industrial Unit is opened on September 9th 1999The 90s
Located in the district of Agro Cafeeira in Matelândia PR the Cooperative Poultry Industrial Unit is opened on September 9th 1999The 90s
In the late 90s with an advanced process of industrialization the cooperative becomes more known by the population as Lar a name derived from the Oleolar industry from Céu Azul which Cotrefal had acquired in 1982 Later the companys new name was taken from itThe 2000s
In an extraordinary general meeting held in the Festival Hall of the Main Church of Medianeira on July 27th 2001 the cooperative members approved the companys new name Cotrefal remains in history Now the cooperatives name is Lar with a new logoThe 2000s
From 2000 to 2009 soybean and maize storage set successive records at Lar In 2001 for example 3256 million bags of soybeans were stored at the cooperatives warehousesThe 2010s
The Weaners Production Unit WPU is a large structure located in Moreninha in the city of Santa Helena Installed in 2018 the unit can house 10 thousand sowsThe 2010s
Lar Cooperative Seed Production Unit has been operating since 1996 in the city of Xanxeré SC In 2018 this unit administrative headquarters went through a revitalization process Annual production reaches 240 bags of soybeans with 40 kilograms each55 year anniversary party
A TRIBUTE TO PIONEERS AND THEIR FAMILIES55 year anniversary party
A TRIBUTE TO SENIOR EMPLOYEES
Employees who have worked at Lat for over 40 years were honored in March 2019The 2010s
A new management at Lar Agro industrial Cooperative was implemented in October 2017 with the creation of three jurisdictions Financial Administration Agricultural Business and Food and Supplies
OUR VALUES
Mission
Promoting economic and social development of our members and the community, in a sustainable manner, by adding values to agricultural production.
Vision
Becoming the best agro-industrial cooperative in Brazil, recognized by customers for the excellence of their products and services.
Values
– Respect for people and the environment;
– Ethics and honesty;
– Commitment to results;
– Innovation and continuous learning;
– Integrity with suppliers, customers, and the community;
– Belief in God.